Sunday, February 1, 2015

Ad Agency: Barton F. Graf 9000

I found this agency after searching for some of my favorite commercials. I initially started by looking for the company who made the Little Caesars t.v. commercials. I have always thought those were funny even though they're pretty wacky. I then found out this company, named Barton F. Graf 9000 is responsible for these ads as well as some others that I've noticed. The company also did the Clash of Clans t.v. commercials and one for GrubHub which I saw during the Super Bowl. 
It seems to me, that while funny commercials are still very popular, that emotional, heart-wrenching commercials seem to be increasing in numbers and efficacy. Although I do find the sad puppy commercials fairly effective, I really enjoy watching the humorous ones. Barton F. Graf 9000 seems to do humor well. Even in this ad, promoting climate change awareness has a very serious undertone, but still manages to use humor in a new way that gets the job done. 

The commercial that still makes me laugh out loud and got me interested:

Overall, I like this agency's work because it uses humor in a new and silly way. Although some of the ads tackle more serious issues, there is still a vein of humor that really sets apart Barton F. Graf 9000. 

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